Theories – Social media thoughts:
Management Secrets of the Grateful Dead
Marketing plans by digital media ‘experts’ satirised:
Tools – Coporate blogging hints and tips:
Theories – Seth Godin, very clever:
Theories – Intellectual property ideas, 1994:
Content – the impact of digital on writers:
Content – reader creates free index for Seth:
Theory – audiences
Content – Brady Haran’s videos.
I worked with Brady during the BBC Local TV trial a few years ago. He was always great at making videos – and he’s got a hit on his hands with his videos about science etc, in partnership with the University of Nottingham. He’s recently created a blog about his work – a good idea as he’s maximising routes to content – he’s creating posts that allow new people to reach his high quality video in new ways – through top fives’ etc.