Content for sharing, not reading. So package that opinion
Not all written "content" is for reading, a lot is for signalling, to trigger interaction that promotes social bonding.
Cracked Chiropractor YouTube video advert by Rhett & Link
A very simple, but very odd / funny viral advert [...]
Digital friction, meaning, web content sharing & the Rolling Stones
Friction-less web content sharing may not be ideal. We treasure content that has a cost attached to it.
Why people share content, according to BuzzFeed & Jonah Berger
Why content is shared, according to BuzzFeed and Jonah Berger.
Six reasons why Psy’s Gangnam Style video is so popular
Why is Gangnam Style so popular? Because it contains elements of interactivity...
How to make a viral political video, content example
It's a political video with all of the correct viral ingredients; MC Hammer, catchy tune, engaging editing etc. Will it go viral?
