Google Glass provides evidence of marketing Return On Investment (ROI)
The mass adoption of Google Glass would allow Google to finally solve the problem of calculating Return On Investment (ROI) in marketing and advertising.
Facebook search, social memory and Google…
Why Facebook's social search graph could become our search engine of choice, displacing Google.
Digital shopper marketing: The birth of a multi-billion dollar industry
When shoppers are comfortable with accessing extra information by pointing smartphones at products on a shelf, digital shopper marketing will become a multi-billion dollar industry.
Google’s security announcement. It’s a sign, a sign I tell you
When Google change the rules, it becomes apparent that over reliance on Google SEO can and will hurt your ability to serve your target audience.
Schema.org: Who benefits from search engines becoming decision engines?
Schema.org is potentially big news for website owners. It's a [...]
