Lead generation websites and marketing packages

New Story Studio’s Enhanced Lead Generation Websites bring in many thousands of enquiries to businesses every year. Our websites are enhanced by our built-in inbound marketing system and are proven to deliver return on investment.

Our inbound marketing system works especially well for businesses where expertise is important – construction, professional services etc. Our clients are usually established businesses, with an existing website, who know they may need a new direction.

A relaunched website by New Story Studio

Pictured: A new responsive Enhanced Lead Generation Website for HMB law firm

Construction website

Pictured: A new responsive Enhanced Lead Generation Website for the Stone Steps construction team

Sectors that we work with include

  • Professional services

  • Construction industry

  • Trade associations
  • Manufacturing
  • Business to business

Pricing, packages and ROI

Every project is different, so prices vary. For businesses in the sectors we work with, the standard advice is to invest between 5-15% of annual revenue into marketing.

Return on investment differs for every business, but we have client websites that now bring in £millions in contracts every year.

We only work with clients where we can see that there is a clear route to return on investment. Our websites are built to bring in valuable enquiries and new business, not to exist for their own sake.

Our website marketing packages include:

A trade association / food safety campaign website

Pictured: A new website for a trade association / food safety campaign

Website + technical support package

  • A first step into inbound marketing. For businesses that need a Google-friendly brochure website, that will support inbound marketing in the future, and are wise enough to out-source the security, tech and maintenance.
  • Includes:
  • Website technical support & hosting
  • Website maintenance & security
  • Basic search engine optimisation (SEO) for brand queries
  • Bespoke analytics dashboard
  • Content & marketing advice

Website + inbound marketing package

  • For businesses selling high value services and products, who need to generate more, better quality, enquiries and leads.
  • Includes:
  • Complete inbound marketing / content marketing solution
  • Website technical support & hosting
  • Website maintenance & security
  • Marketing research, insight & strategy
  • Audience intent modelling
  • Content editing & website management
  • Advanced search engine optimisation (SEO) for branded and non-branded queries
  • Conversion rate optimisation (CRO)
  • Bespoke analytics dashboard & reporting
  • Product management
  • DM.O.M feedback loops

Inbound marketing for large orgs

  • For publishers and organisations that require many thousands of relevant website visitors per month, “organically”.
  • Includes:
  • Complete inbound marketing / content marketing solution for a large website
  • Everything in the Technical and Inbound packages, but scaled-up for larger audiences