Tone of voice? It’s the least of your content worries
Tone of voice is overrated. Tackle the fundamentals first, if you wish your content to connect with customers.
Tone of voice is overrated. Tackle the fundamentals first, if you wish your content to connect with customers.
On attracting attention - an insight into human behaviour from a street entertainer.
At Facebook London for the Making sense: content strategy for products' event.
How does your business, or agency, react to seemingly foolish ideas? Sceptical amusement? Nitpicking negativity?
Here's a development worth noting: Facebook chatbots are open to the public. Find out more.
Content is not king. Saying "content is king" is silly and / or idiotic.
Targeting influencers on social media can be an effective way to spread your message, even if your message is new or unfamiliar.
Your deadline is tomorrow? You do realise that real knowledge requires real work?
The advert chumbox sits at the intersection of human behaviour, content and the web.
Experts from Facebook explain how to spread your messages on the social media platform.